| Marketing Manager - Pace Power & Air |
| New Plymouth, Full Time, Marketing |
| Please Quote Reference Number 17787 |
| Build and lead the marketing function |
| Respected industrial businesses with strong momentum |
| Competitive package + flexible hours available |
Pace Power & Air is a fast‑growing national supplier of power generation, compressed air, and professional cleaning equipment, representing globally recognised brands including JCB Power Products, Kaeser Compressors, and Karcher Professional. As we expand our footprint across New Zealand, we're seeking a high‑performing Marketing Manager to elevate our brand, strengthen market presence, and support commercial growth across the wider Pace Group including our sister organisation Pace Engineering Ltd.
This is a rare opportunity to build and lead the marketing function for two respected New Zealand industrial businesses with strong momentum and a clear national growth strategy. We are open to flexible hours and can discuss a structure that suits the right applicant.
About the Role
As Marketing Manager, you will be responsible for developing and executing the marketing strategy across digital, brand, events, and product marketing for Pace Power & Air, while also providing structured marketing support to Pace Engineering Ltd. You'll work closely with Sales, Service, Engineering, and Leadership teams to ensure both brands are consistently represented, their value propositions clearly communicated, and all marketing activity directly supports commercial outcomes.
This role is based at our New Plymouth head office and will involve occasional travel for trade shows, field days, supplier events, and branch visits. Flexible hours can be discussed to suit the right person.
Key Responsibilities:- Develop and implement a national marketing strategy aligned with Pace Group growth objectives.
- Manage brand positioning, messaging, and visual identity across all channels for Pace Power & Air and Pace Engineering Ltd.
- Lead digital marketing including website content, SEO, social media, and paid campaigns.
- Produce high‑quality marketing collateral: brochures, case studies, product sheets, videos, and technical content.
- Support Pace Engineering with marketing materials for fabrication, machining, and engineering services.
- Coordinate major trade shows, agricultural field days, and industry events.
- Support Sales teams with targeted campaigns, lead generation, and customer engagement initiatives.
- Maintain strong product knowledge across generators, compressors, cleaning equipment, and engineering services.
- Manage supplier marketing relationships and co‑funded promotional activity.
- Analyse campaign performance, market trends, and competitor activity to inform strategy.
- Oversee photography, videography, and content creation for equipment, projects, and customer sites.
- Ensure consistent communication across all customer touchpoints, including email, digital, print, and in‑branch displays.
What You'll Bring:- Proven experience in marketing, ideally within industrial, technical, engineering, or B2B environments.
- Strong digital capability across content creation, social media management, analytics, and website platforms.
- Excellent communication skills - clear, confident, and able to translate technical information into compelling marketing content.
- Ability to manage multiple projects, deadlines, and stakeholders across two organisations.
- Creative mindset with strong attention to detail and brand consistency.
- Experience with trade shows, events, or product launches is an advantage.
- A proactive, hands‑on approach and willingness to learn the unique selling points of our product and service range.
- Ability to work independently while contributing positively to a collaborative team environment.
Why Join Pace Power & Air?:- Represent premium, globally recognised brands with strong market presence.
- Support two respected New Zealand industrial businesses with long‑standing reputations.
- Play a key role in shaping the national marketing direction of the Pace Group.
- Enjoy a varied role combining digital, creative, strategic, and hands‑on marketing activity.
- Flexible hours available - we're open to discussing a structure that works for the right applicant.
- Competitive remuneration package aligned with experience.
- Genuine long‑term career development opportunities as the company continues to expand.
Ready to Make an Impact?
If you're a driven marketing professional who enjoys working with technical products and engineering services, values brand excellence, and wants to be part of a company with real growth potential, we'd love to hear from you.
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| Please Quote Reference Number 17787 |
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